The idea

give the sign-up a shared goal. On strong sea green a heavy heading arrives word by word, "Help us reach 10,000 readers by spring.", with "10,000" on a sand squiggle. In a dark box the number of readers counts up to 7,412 and a sand bar fills toward 10,000 as you scroll. The email field and a dark "Join The Tide Line" button sit in one cream pill, with how often and "Leave in one click". On the right three coast paintings in cream mounts deal from a deck every few seconds, and a coral "Every reader counts" seal with a seal on it floats over them. A sand strip of recent wins runs across the foot.

Palette and fonts: sea green, deep sea, cream, sand, aqua, coral · Bricolage Grotesque 800, Figtree

Grinner features used

• Accent
• Advanced Animations
• Button
• Columns
• Count up
• Group
• Image Rotator
• Progress Bar
• Scrolling Text
• Sticker

The calm copy

the same sea-green sign-up with a shared goal: "Help us reach 10,000 readers by spring." with "10,000" on a sand squiggle, 7,412 readers in a dark box with a sand bar that fills toward 10,000 as you scroll, the cream pill with the field and the dark button. Three coast paintings sit in a deck you can step through, the coral seal sits still on them, and a still sand band lists four recent wins.

Palette and fonts: sea green, deep sea, cream, sand, aqua, coral · Bricolage Grotesque 800, Figtree

Grinner features used

• Accent
• Advanced Animations
• Button
• Columns
• Group
• Image Rotator
• Progress Bar
• Sticker